No Skills?

Cruising through the web, and I have recently noticed that several of the crafty sites have sections for "NO SKILLS"?

What is that supposed to mean? And who would want to admit to having No Skills? Isn't one of the reasons that we craft supposed to be to at least develop skills? If nothing else, patience is a skill. Isn't it?

Looking at what they're promoting, I think that there would be a skill or two involved in completing these projects. They're just not an easy to label skill.

And, honestly, maybe they're describing the designers that came up with some of these projects to shill their fuggly materials on caretakers of young children so that it ends up on my refrigerator door!